Alba takes part in region's premier trade event for aluminium industry

Aluminium Bahrain B. S. C. (Alba)'s sponsorship of the 15th International Arab Aluminium Conference & Exhibition (Arabal 2011) expresses the company's resolve to bolster ties with smelters in the region, to contribute in enhancing the Arab world's status as a growing hub for the aluminium industry as well as to pursue opportunities to transform business leads into potential trade partners.

Arabal 2011 - taking place from November 13 to 16, 2011 at the Grand Hyatt Palace, Muscat, Sultanate of Oman - will be held under the theme: "Global challenges for sustainable growth in the aluminium industry,and the role of smelters in the Gulf."

As one of the premier trade events for the aluminium industry in the Middle East, Arabal 2011 brings together producers, suppliers and consumers from across the world under one platform.

Arabal 2011 is expected to enable participants to learn of new trends and developments in the industry, explore solutions to some of the challenges facing the aluminium sector, and strengthen possible business links with fellow delegates.

Commenting on the company's sponsorship of the 15th International Arab Aluminium Conference & Exhibition (Arabal 2011), Alba's Chief Executive, Laurent Schmitt said:

"As the oldest aluminium smelter in the Middle East, Alba is proud to sponsor this key event that serves to enrich the Arab world's status as a growing hub for the aluminium industry. With a forty-year legacy in aluminium production, we are proud not only to be a witness but also a participant in the growth of the industry in the region. It is our confidence that Arabal 2011 will, once again, prove instrumental in raising the profile of regional smelters on the international stage, and in paving the way towards grabbing a larger share of the global aluminium production."

An exhibition is also being organised on the sidelines of the conference. As one of the exhibitors at Arabal 2011, Alba will be showcasing its portfolio of high-grade aluminium products, its quality focused production process as well as its environmentally friendly and safety conscious operations.