Jiangyin xin yu decoration material Co., LTD

Enterprise introduction

Jiangyin xin yu decoration material Co., LTD is located in China's most economic vitality of the Yangtze river delta - ZhouZhuangZhen jiangyin city, jiangsu, here "things treasure our, talented people", the geographical position is superior, the territory has a state first class open port jiangyin port, shanghai-nanjing expressway, tin chengcheng high-speed, jiangyin Yangtze river highway bridge, xinchang railway mutually connects, air traffic is very convenient, economy technology developed. The humanities ceremony, with a long history, is a world famous chardonnay guest hometown. The company formerly known as jiangyin zhouzhuang longshan copper aluminum plant, built in the 1990s, this period after ten years of unremitting efforts, enterprise development, from scratch, growing from the earliest a extrusion machine mill production to today's has a modern workshops and advanced production equipment; From an initial a small factory development to now has jiangyin xinyuan decoration material Co., LTD, jiangyin xin yu decoration material limited company colour aluminium branch, shangqiu and xin aluminium Co., LTD, jiangyin xin aluminum aluminum Co., LTD, jiangyin genesis aluminium Co., LTD, JiangShun mould Co., LTD, jiangdong stainless steel Co., LTD. And a number of holding subsidiaries.

The end of 2008, the company has fixed assets 4.5 billion yuan, covers an area of 500,000 square meters and a staff of more than 1,000 people (including engineering technicians in 12.5% above) ratio. TongShuiPing hot roof have nine sets of bar line, 45 the aluminum hot extrusion line, 7 oxidation electrophoresis line, eight of the German Wagner spraytech tunnel type electrostatic powder spraying line (13 meters production line 1 bar), 5 of Italian fire imitation wood grain and environmental protection and energy saving break hot cold bridge smelting, extrusion production line, sets, oxidation, electrophoresis, powder coating, wood grain printing, mould making, new product development at an organic whole, advanced and mature techniques, novel structure reasonable, variety specification advanced detection equipments is well-found, the annual production capacity of 200,000 tons above. 29.8 billion yuan achieved sales revenue, profits and taxes 2008 xin 29 million yuan, the industry aluminium output yulin brand ranked eight.

A, the technical innovation leading industry

In order to ensure product quality, xin yu denounce is gigantic endowment buy advanced testing facilities, to keep the industry's leading position, and scientific research institutes and universities established set production, study and research in the integration of r&d center, every year the company scientific inputs in 200 thousand yuan of above all, the integration of resources get effective combination of the guarantee, currently has independent intellectual property rights, including a patent 135 invention patent 2 items, and two practical new-type patent, patent 131 of appearance. Silicon aluminium of rare earth magnesium alloy, hot lithium - type continuous casting copper matrix super play memory alloy has been identified as high-tech products. Magnesium alloy aluminum silicon lithium - rare earth project also received national ministry of science and technology, non-ferrous metal industry association of science and technology progress awarded prizes. At the same time the company every year, take part in the national nonferrous standards committee meeting, also established some national standards, such as GB/T12967, 3-2008 aluminum and aluminum alloy oxidation film detection methods part 3: copper accelerate acetic acid salt spray test (CASS test) also attend formulated the GB/T12967, 6-2008 anodized aluminum and aluminum alloy part six: visual inspection method of observation inspection shading anodized chromatism and appearance quality.

February 2002 xin yu first through the ISO9000 quality management system authentication; 2001 December up three years in a row the famous product of jiangsu province; Since December 2003 continuous two-time get nation inspection-exempted qualification authentication; Since September 2004 for two consecutive annual gain in the industry of jiangsu province of jiangsu quality management award only; In October 2006 by the national construction ministry building door window curtain wall designated for new product development scientific research base, the national construction ministry aluminum designated production enterprise; April 2007 through the ISO14001 environmental management system certification; May 2008 passed OHSAS18001 profession occupational health and safety management system certification. The social from all walks of life supervision and recognition for xin yu product also provides an effective proof quality.

As xin yu brand influence and growing market demand, the company export proportion also increased year by year, already realize combining domestic and export sales system. In recent years, the products of domestic sales more than 20 provinces, municipalities, autonomous regions are sold to Australia, the United States, foreign, Korea, Japan, and Europe, central Asia, South Africa and other regions. Due to the "xin yu" brand of excellent quality and high quality aluminum after-sales service, has won the international customer recognition, also be the French product technology quality evaluation committee recommended as "high quality products". Services, xin yu people in line with the principle of win-win with consumers, "the prestige for word, service best remembered for the road" as its own business behavior, but also the moral restraint on consumers' promise.

In order to strengthen management, the company hire a professional management consulting company in order to provide the whole process relies on the whole management consulting services, from informatization training on order process, start, cost analysis, quality management, performance appraisal etc comprehensive professional technology support, provide the existing core business processes, appraisal clear comprehensive reform each position duty, to employees implement comprehensive systemized pre-job training and ensure the implementation and administration of standardization, promote xin yu management level cross again to a new stage.

Second, implement trademark strategy, strengthen the administration of trademarks

In the creation, and the effectiveness of the company pays great attention to intellectual property rights of enterprises and brand protection and utilization, and will quality and integrity as the core, will create brand high-quality service as ascending enterprise brand of important measures to grasp. And will "management is the root, and quality is the first, credit is way, service for the road" as the company's quality policy are implemented. At present, the company is considering enterprise's development in the future direction of the use of the trademark, the current protection of 45 categories, the whole class registered successfully to major foreign export products, also the application for international registration to maintain the legitimate rights and interests of the enterprises, the company has formed the administration of trademarks group, a trademark respectively by three, that is primarily responsible for the management of intellectual property work company, in 2008 the company found this company trademarks have unit borrow popularity in XX class to apply for the registration oubiao xin yu trademark, the company immediately respond to XXX, on to the national industrial and commercial bureau, industrial and commercial bureau trademark forward guide discussion among, now is accepted. In 2004, xin yu trademark by jiangsu administration for industry and commerce recognized as "jiangsu famous brand" in jiangsu province, in 2007 was recognized as the administration for industry and commerce in jiangsu province again "famous brand". 2009 by the state administration for industry and commerce and recognized as "Chinese famous brand".

Three, increase brand awareness, increase public popularity

Jiangyin xin yu decoration material limited company is the Chinese aluminum industry, in order to expand the well-known enterprise "xin yu" brand influence strength, the company based on the quality assurance, with CCTV advertising media such as advertising and awarded CCTV famous brand, while still in several provinces, city newspaper is xin yu new products are produced several articles published news, photos, the company is still in suzhou-taicang-kunshan highway jiangyin new drama, jiangyin lotus avenue zhouzhuang century avenue intersections, zhangjiagang xinqiao junction setting, etc, companies are still beteen advertisements using trade magazine, Internet, enterprise fairs etc extensive publicity advertisement media, "xin yu" brand aluminum visibility and meiyudu gets greatly ascend, also obtained the general new old customers the recognition and support. Large domestic real estate development enterprise perennial sales agreement with a company to sign, the company increase brand awareness of strength, also make the "xin yu" brand in the industry or customers enjoy a high popularity.

Over the years the company constantly development and at the same time, also do not forget to return society, eager to participate in social commonweal activities, got all levels of the government and society's consistent high praise.

The most important feature of industrial civilization and social division of labor and more fine need resources integration. April 2007 jiangsu province, xin yu and SanFangHang group hand in hand, covers an area of 500 mu, investment of 400 million yuan of emerging enterprises jiangyin hitecand staffed non-ferrous metal material Co., LTD. Has been comprehensively put into production. Through the market segmentation, providing professional rail transit aluminium, photovoltaic solar special aluminum industrial aluminum products; Develop market abroad, build the big company established Chinese aluminum procurement base, 30,000 square meters workshop, effectively provide aluminium processing various industrial profiles personalized service. It is not only, more the increase the productivity of yulin sublimation, this brand quality marks xin yu brand started conform to the trend, second pioneering new journey.

Honesty, innovation - "xin yu" brand soul, through years of practice and development, it made xin yu too numerous achievements; Standing in the intersection of history and reality, xin yu brand is about to begin new journey, it will inspire "xin yu" achieved by "made in China" to "create" new across China.

"Xin yu" - building infinite happy life!